Family Sail

Miami’s newest megaship – MSC World America — will be the ultimate family vacation at sea with new Lego experiences galore and the largest kids club in the fleet.
Words // Anika Binx | June 26, 2024 | Lifestyle

As a family-owned company, MSC Cruises is known for its award-winning kid’s offerings, tailored to deliver unforgettable cruise experiences for children of all ages. MSC World America takes everything to a new level with the company’s largest and most technologically advanced kids area yet, spanning more than 10,000 sq. ft. across various rooms. “We set ourselves the goal to create the most exceptional kids and family offering at sea,” says Steve Leatham, Head of Entertainment for MSC Cruises “Our aim is to give our younger guests the freedom to express their creativity, play, socialize and explore with amazing spaces and programs that have to be seen to be believed.” Activities waiting to be discovered include a new Lego Parade, featuring characters marching throughout the ship once per cruise; an area for master builders and bricks enthusiasts called Lego Family Zone; and an interactive Lego Game Show where families will have the opportunity to come together for an exhilarating team challenge. Headquartered in Geneva, Switzerland, MSC Cruises is the world’s third largest cruise line, operating 22 modern ships in more than 100 countries, with three new vessels due to be launched in 2025, 2026 & 2027;