Guided by Master Perfumer Jacques Cavallier Belletrud’s sleek, contemporary vision, Fantasmagory distills legendary perfumery themes into their most intense, emotional form. There’s a twist: a striking creative collision with architect Frank Gehry. Together, they craft pieces that feel more like collectible art than traditional fragrance — a bold dance between structure and freedom, elegance and rebellion. Their shared muse? Nature at its wildest and a refusal to follow the rules. Ever the alchemist, Belletrud strips ingredients down to their essential soul, transforming scent into pure sensation. Fluid, radical, and daring by design, each creation captures a spirit of fearless innovation only Louis Vuitton could imagine; LouisVuitton.com.
