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The Hasselblad name has been synonymous with creating exquisite, top-of-the-line cameras. With the X1D II 50C, they’ve made one that is their most affordable medium format camera to date.
Words by Stacy Wynn | February 28, 2020 | Lifestyle

The best features of the X1D, combined with the requests of fans for improvements, yielded the popularly priced, state-of-the-art Hasselblad XID II 50C. One significant evolution is the new processing engine and reworked electronics, which means that the X1D II is much faster than the original camera. The start-up time, for example, has been decreased by 46%. Its upgraded electronic platform also includes an enlarged 3.6-inch touch display and an enhanced EVF, a faster live view refresh rate (60fps from 30fps), and an intuitive and even quicker user interface control. Connection via USB-C or Wi-Fi to Hasselblad’s Phocus Mobile 2 allows for the ultimate, on-the-go workflow from camera to iPad Pro. And with a huge range of high-quality optics to shoot with, including XCD, HC/HCD, XPan and V System Lenses, the creative possibilities are endless; $5,750; Hasselblad.com.